BFGoodrich Trail Terrain TA vs Goodyear Wrangler All Terrain Adventure
- TR Score
- 7.0/10
- Owners say
- 64% · 6
- TR Score
- 7.6/10
- Owners say
- 76% · 20
The BFGoodrich Trail Terrain TA and the Goodyear Wrangler All Terrain Adventure have met in 2 independent tests and the record is level at 1-1. The Trail Terrain TA was 34.1% quicker in the snow traction test.
Data updated
Which should you buy?
Choose BFGoodrich Trail Terrain T/A for frequent winter use, mountain travel, and regular gravel/dirt driving with an efficiency bias. Choose Goodyear Wrangler All-Terrain Adventure for predominantly on-road driving in wet/dry climates with occasional trails, prioritizing shorter stops and sharper handling.
Where the Trail Terrain TA is stronger
- Outstanding snow performance (best in test across braking, traction, handling)
- Strong off-road pace and control on gravel and dirt
- Very low rolling resistance for improved fuel economy
Where the Wrangler All Terrain Adventure is stronger
- Excellent wet and dry grip with short braking distances
- Engaging, confidence-inspiring handling on road
- Low noise and good comfort
The bullet points are analysis of the shared tests and of owner reviews; the measured wins in each discipline are in the tables below. Where the two disagree, the figures are right.
Trail Terrain TA vs Wrangler All Terrain Adventure at a glance
| Category | Trail Terrain TA | Gap | Wrangler All Terrain Adventure |
|---|---|---|---|
| Shared tests won2 shared tests | 1 | 1 | |
| Dry3 measurements | 0 | 3 | |
| Wet6 measurements | 1 | 5 | |
| Snow6 measurements | 6 | The Trail Terrain TA was 34.1% quicker in the snow traction test (2 tests) | 0 |
| Off road4 measurements | 4 | 0 | |
| Comfort3 measurements | 0 | 1 | |
| Value1 measurement | 1 | 0 | |
| Tyre Reviews Scoreevery test and review we hold | 7.0/10 | The Wrangler All Terrain Adventure by 0.6 | 7.6/10 |
| Owner rating6 and 20 reviews | 64% | The Wrangler All Terrain Adventure by 12 points | 76% |
| Would buy againshare of owners | 20% | The Wrangler All Terrain Adventure by 45 points | 65% |
| Sizes madeEU label registrations | 50 | 13 sizes made in both | 17 |
Wins count every measurement the shared tests recorded for both tyres; a tick marks the tyre ahead on that line. Subjective driver scores count as wins but are never averaged, because each test uses its own scale.
Head to head in 2 tests, 2022 to 2023
Each row is one published test in which both tyres ran on the same car, in the same size, on the same day. The line is the whole field, winner on the left.
| Test | Trail Terrain TA | Field | Wrangler All Terrain Adventure |
|---|---|---|---|
| 2023/24 Best All Terrain Tyres In Snow | P1 of 7 | P7 of 7 | |
| 2022/23 Best 9 All Terrain Tyres | P8 of 9 | P3 of 9 |
Performance profile
20 measurements from the 2 shared tests, each tyre shown as its share of the better figure in every test.
Where each is furthest ahead
Trail Terrain TA
Wrangler All Terrain Adventure
Point at or tap any spoke for both tyres' figures.
In each test the better of the two figures counts as 100% and the other as its share of it, so a 36 m stop against 34.2 m is 95%; each spoke averages the shared tests that recorded it. The scale stops at 85%: a point further in sits on the hub's edge, hollow.
Where each scores higher
Trail Terrain TA
Wrangler All Terrain Adventure
Point at or tap any spoke for both tyres' figures.
Category scores are percentiles among tyres of the same season and class: 90 means this tyre out-performs 90% of them, measured across every test we hold, not only the ones it appeared in.
Where owners rate each higher
Trail Terrain TA
Wrangler All Terrain Adventure
Point at or tap any spoke for both tyres' figures.
Owners rate the Trail Terrain TA 64% from 6 reviews and the Wrangler All Terrain Adventure 76% from 20. Each spoke is one question owners answer out of 10; reviews are vetted by hand before publication.
Every measurement, side by side
Averages of the figures both tyres posted in the same tests. The gap is the average of each test's own gap, so figures from different cars and years are never mixed. Open a discipline for its measurements, and a measurement for every test's figure.
| Measurement | Trail Terrain TA | Gap | Wrangler All Terrain Adventure | Wins | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 46.6 | 9% | 42.4 | 0-1 | |||||||||
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| 69.33 | 1.5% | 68.32 | 0-1 | |||||||||
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| scored | 11.1% | scored | 0-1 | |||||||||
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| 68.5 | 13% | 59.6 | 0-1 | |||||||||
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| 86.02 | 4.1% | 82.48 | 0-1 | |||||||||
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| scored | 17.6% | scored | 0-1 | |||||||||
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| 13.91 | 3.7% | 13.39 | 0-1 | |||||||||
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| 83.1 | 2.5% | 81.1 | 1-0 | |||||||||
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| 2.77 | 5.8% | 2.93 | 0-1 | |||||||||
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| 39.08 | 21.8% | 49.97 | 2-0 | |||||||||
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| 4.57 | 34.1% | 6.93 | 2-0 | |||||||||
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| 97.4 | 12.4% | 111.2 | 2-0 | |||||||||
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| 61.6 | 1.8% | 62.73 | 1-0 | |||||||||
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| scored | 11.1% | scored | 1-0 | |||||||||
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| 56.86 | 1.6% | 57.76 | 1-0 | |||||||||
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| scored | 5.3% | scored | 1-0 | |||||||||
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| scored | = | scored | 0-0 | |||||||||
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| scored | = | scored | 0-0 | |||||||||
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| 73.5 | 0.5 dB | 73 | 0-1 | |||||||||
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| 8.86 | 6.6% | 9.49 | 1-0 | |||||||||
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Braking distances and lap times are better when lower; speeds, wear and grip figures when higher. A test's figures are its own: sizes, cars, surfaces and temperatures differ from one to the next, which is why the averages here are only ever of tests the two tyres shared. "Scored" rows are subjective driver ratings: each test uses its own scale, so only the wins are counted.
Scores beyond the shared tests
On the Tyre Reviews Score, which weighs every test and review we hold, the Trail Terrain TA scores 7 and the Wrangler All Terrain Adventure 7.6 out of 10.
| Trail Terrain TA | Category | Wrangler All Terrain Adventure | ||
|---|---|---|---|---|
| 0 | Dry | 78 | ||
| 11 | Wet | 43 | ||
| 90 | Comfort | 87 | ||
| 86 | Value | 29 | ||
| 100 | Snow | 14 | ||
| 96 | Off road | 41 | ||
Category scores are percentiles among tyres of the same season and class: 90 means this tyre out-performs 90% of them, measured across every test we hold, not only the ones it appeared in.
What owners say
| Trail Terrain TA | Category | Wrangler All Terrain Adventure | ||
|---|---|---|---|---|
| 8.8 | Dry Grip | 8.5 | ||
| 5 | Wet Grip | 7.6 | ||
| 6.2 | Road Feedback | 7.7 | ||
| 6.2 | Handling | 7.7 | ||
| 8.6 | Wear | 7.6 | ||
| 7 | Comfort | 8 | ||
| 9.5 | Snow Grip | 7.2 | ||
| 5.7 | Ice Grip | 6.6 | ||
Owners rate the Trail Terrain TA 64% from 6 reviews and the Wrangler All Terrain Adventure 76% from 20. Reviews are vetted by hand before publication; ownership is not verified.
BFGoodrich Trail Terrain TA
- 64%from 6 reviews
- 20%would buy again
- 124,500 milesdriven by reviewers
Drivers report that the BFGoodrich Trail Terrain TA offers strong snow/ice traction, off-road toughness, and in some cases good comfort and low noise, but wet-road grip is a significant weakness and road noise often increases with mileage. Fuel economy penalties are commonly noted. Overall sentiment is mixed-to-negative, with one very positive review praising comfort/noise and several mid/low reviews citing poor wet grip and rising noise.
- snow and ice traction
- off-road durability/tough sidewalls
- off-road/mud capability
- comfort (some reports)
- wet grip/traction
- road noise (worsens with wear)
- fuel economy/rolling resistance
Summarised by AI from 5 vetted reviews; the reviews themselves are on the tyre page.
All 6 Trail Terrain TA reviewsIn the UK, being so wet I could never recommend this tyre. Forever wheelspinning and no confidence in wet roads
Goodyear Wrangler All Terrain Adventure
- 76%from 20 reviews
- 65%would buy again
- 547,197 milesdriven by reviewers
Drivers generally report the Goodyear Wrangler All Terrain Adventure as a quiet, comfortable all-terrain tyre with confident on-road manners and strong performance on gravel, sand and light off-road use. Higher-scoring reviews frequently praise dry grip, stable handling and good all-round capability, with some users achieving solid mileage when maintained. The most consistent downside is that wet traction can deteriorate as the tyre wears, with multiple reports of hydroplaning/aquaplaning and reduced grip near mid-to-late tread life, alongside several complaints of earlier-than-expected tread wear. Snow/ice performance is described as workable for some but not a strength, especially in slush and on ice.
- Low road noise / quiet on-road
- Comfortable ride quality
- Strong dry grip and on-road handling
- Good light off-road performance (gravel/sand/grass/dirt)
- Wet grip and hydroplaning resistance worsen as tread wears
- Premature/shorter-than-expected tread life for some drivers
- Mediocre snow/ice and slush performance compared with winter-focused tyres
Summarised by AI from 14 vetted reviews; the reviews themselves are on the tyre page.
All 20 Wrangler All Terrain Adventure reviewsVery happy about the noise. No noise at all till 120-130km/h. Very durable, been on rocks etc no problem, excellent grip on dry, no problem on wet, i just didnt force them on the limit. Experience on gravel was very good, very nice grip. i didnt test them on ice, been a few times on snow with no problem.I think i need 0,5l/100km more diesel
Sizes, EU label and lineage
From the EU label registrations for each tyre: 50 sizes of the Trail Terrain TA and 17 of the Wrangler All Terrain Adventure, 13 of them made in both.
| Category | Trail Terrain TA | Wrangler All Terrain Adventure |
|---|---|---|
| Season | All Season | All Season |
| Sizes made | 50 sizes, 15 to 22 inch | 17 sizes, 15 to 20 inch |
| Made in both | 13 sizes 235/75 R15235/70 R16245/70 R16255/70 R16265/70 R16235/65 R17245/65 R17255/65 R17265/65 R17255/55 R18255/70 R18265/60 R18and 1 more | |
| EU label wet grip | E98%C2% | D59%C38%E3% |
| EU label rolling resistance | D60%E38%B2% | D69%C28%E3% |
| EU label noise | 72-73 dB B100% | 72-73 dB B100% |
| Severe snow (3PMSF) sizes | 51 of 52 | 8 of 29 |
| On the market since | 2021 | 2021 |
| Replaced by | BFGoodrich Trail Terrain TA+ | Goodyear Wrangler Outbound AT |
Label grades are shown as the share of registered sizes carrying each grade, so "B (88%), C (12%)" means most sizes are B. Grades vary by size; check the label for yours.
Reading the results
Written from the test results and owner reviews above. It is analysis, not a measurement: where it and the tables disagree, the tables are right.
This head-to-head pits two popular mild all-terrain, all-season SUV/4x4 options against each other: BFGoodrich Trail Terrain T/A and Goodyear Wrangler All-Terrain Adventure. Both target mixed use, but their test profiles diverge sharply between on-road grip and winter/off-road capability.
Across two shared tests, the BFG dominated snow and impressed off-road while keeping noise and rolling resistance low. The Goodyear, despite not being snow-rated, excelled in wet and dry grip and subjective road feel, but gave up performance in snow and some aquaplaning metrics. If you split time between highway and trails-or drive in real winter-these differences matter.
Conclusion
The BFGoodrich Trail Terrain T/A is the clear snow and off-road specialist: best-in-test snow results (braking 39.08 m vs 49.97 m; traction 4.57 s vs 6.93 s) and quicker on gravel/dirt, with very low rolling resistance for better fuel economy and low cabin noise. Its trade-off is weaker wet/dry road grip and longer braking than the Goodyear.
The Goodyear Wrangler All-Terrain Adventure is the road leader: shorter dry and wet stops, faster lap times, stronger subjective control, and low noise-an easy daily driver that remains competent off-pavement. Its weaknesses are winter performance (not snow-rated) and average aquaplaning resistance. Choose BFG for consistent winter and trail confidence; choose Goodyear for year-round road manners with light-to-moderate trail use. The practical takeaway: prioritize where you need grip most-snow/off-road (BFG) versus wet/dry tarmac (Goodyear).
Trail Terrain TA vs Wrangler All Terrain Adventure: your questions
Is the BFGoodrich Trail Terrain TA or the Goodyear Wrangler All Terrain Adventure the better tyre?
The BFGoodrich Trail Terrain TA and the Goodyear Wrangler All Terrain Adventure have met in 2 independent tests and the record is level at 1-1. On the Tyre Reviews Score, which weighs every test and review we hold, the Trail Terrain TA scores 7 and the Wrangler All Terrain Adventure 7.6 out of 10.
Which is better in the wet, the Trail Terrain TA or the Wrangler All Terrain Adventure?
The Wrangler All Terrain Adventure led 5 of the 6 wet measurements the shared tests recorded.
Which is better in the dry?
The Wrangler All Terrain Adventure led 3 of the 3 dry measurements the shared tests recorded.
Which is better in snow?
The Trail Terrain TA led 6 of the 6 snow measurements the shared tests recorded. On average it was 34.1% quicker in the snow traction test across 2 tests.
Which is quieter and more comfortable?
Owners rate comfort 7/10 for the Trail Terrain TA and 8/10 for the Wrangler All Terrain Adventure.
What do owners say?
Owners rate the Trail Terrain TA 64% from 6 reviews and the Wrangler All Terrain Adventure 76% from 20. 20% of Trail Terrain TA owners would buy it again, against 65% for the Wrangler All Terrain Adventure.
Are they available in the same sizes?
The Trail Terrain TA is made in 50 sizes (15 to 22 inch) and the Wrangler All Terrain Adventure in 17 (15 to 20 inch). 13 sizes are available in both. On the EU label the Trail Terrain TA is graded E for wet grip and D for rolling resistance in most sizes; the Wrangler All Terrain Adventure D and D.
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Run either of these?
Your review is the part of this page no test can supply: how the tyre wore, how it aged, what it was like in the rain in year three. It takes about five minutes.
Review the Trail Terrain TA Review the Wrangler All Terrain Adventure
Where this data comes from
Finishing positions and measurements are transcribed from each published test. A test only counts here when both tyres ran in it, so every figure was recorded on the same car, size and day as the one it is compared to.
About the TR Score
The Tyre Reviews Score rates each tyre out of 10 from every independent test result and vetted owner review we hold, so two tyres can be compared even before a test has run them together.
Who does the testing
Every test published as a Tyre Reviews test is run by Jonathan Benson, who has been testing tyres independently since 2007.
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