“Tyre performs well till about 10k km, after that it's an dangerous tyre. Had almost 0 grip on even slight wet surfaces. Almost crash my car a few times at very low speed. Threw them away at 80% tread left and I got a...”
Accelera Iota
The Accelera Iota is a budget summer touring tyre with favourable owner comments on dry grip and value. Wet confidence, noise and comfort vary much more, with a substantial minority reporting poor wet grip.
The quick answer
Built from every independent test result and vetted owner review we hold for this tyre - the evidence is all further down the page. Data updated October 2026.
- 39owner reviews
- 474,459miles driven
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Dimensions & Label Scores
View AllSize Range40 sizes available
255-315Width30-70Profile16-22Rim102-117 V-YLoad/
EU Label
Fuel
Wet
Noise
73-74dB B
Frequently Asked Questions
How many miles does the Accelera Iota last?
What do owners say about the Accelera Iota?
What is the Accelera Iota's EU tyre label rating?
How comfortable and quiet are the Accelera Iota?
How well do the Accelera Iota wear, according to owners?
More questions about the Accelera Iota (5)
Would owners buy the Accelera Iota again?
What do owners say about the Accelera Iota's wet grip?
What do owners say about the Accelera Iota's dry grip?
What do owners say about the Accelera Iota's road noise?
What sizes does the Accelera Iota come in?
Owner Questions (3)
Ask a questionQuestions and Answers for the Accelera Iota
I’ve got IOTA ST68. 265/40/ ZR20 All Season fitted on my 2023 VW 6.1 Transporter. I would be very thankful if you could let me know the correct tyre pressures… Show more
I’ve got IOTA ST68. 265/40/ ZR20 All Season fitted on my 2023 VW 6.1 Transporter. I would be very thankful if you could let me know the correct tyre pressures loaded and unloaded.
Thanks Dave Show less
Show all questions (3)
We just had 2 front tyres - accelera 255/50zr19 onto my mercedes ML 350. On looking at them the tread on the left is facing a different direction than on the right… Show more We just had 2 front tyres - accelera 255/50zr19 onto my mercedes ML 350. On looking at them the tread on the left is facing a different direction than on the right hand side.They both say outside on the tyre. I've spoken to the garage that fitted them and they said some tyres are like that now, is this correct? Show less
Accelera Iota Owner Reviews
Review this tyreWhat owners say summarised from 38 reviews
Dry grip and value are the clearest strengths of the Accelera Iota, with 14 and 13 favourable comments respectively across 38 reviews from 37 owners. Wet grip is much more divided, with ten positive comments and seven criticisms, some describing loss of confidence at ordinary speeds. Noise is evenly split, while comfort draws six favourable and four critical comments. The average score is 67.7%, with 23 positive, seven neutral and eight negative reviews overall. Wear experiences vary, and one repeat owner moved from enthusiasm to dissatisfaction with wet performance and tread life. That follow-up is useful individual experience, but the many reviews without a stated stage do not establish a general ageing pattern.
What owners mention most counted across 38 reviews
Tap one to read only the reviews that mention it.
Owner ratings averaged from 39 ratings
- Owner score 67%
- Dry Grip 78%
- Wear 67%
- Comfort 65%
- Road Feedback 64%
- Wet Grip 64%
- Handling 63%
Featured reviews
“Do yourself a favor and dont buy this terrible tires, Replaced my worn OE Pirelli Scorpios with these to save same cash, worst decision ever made, as soon as I left the tire center I knew I made a huge mistake, these...”
“Fitted as a replacement for the OE Pirelli scorpions so a lot to live up to.Fitted to a Disco 3 doing many motorway miles with occasional light off road , wet fields,snow,these tyres never failed. slightly noisier than...”
All 38 Accelera Iota reviews
- 235/60 R18
- 15,000 miles
Bad ply seperations, bad traction in wet and snow, and had 2 blow out completely on road. They had half tread life left, and the correct pressure in tires pre blow out. Absolute garbage! My advice spend 30% more and get a good U.S.A. made tire.
- BMW 320D M Sport
- 255/45 R17
- 150 miles
When I pulled away after having two fitted on the rear of a 320d I immediately got some wheelspin in the dry, I had put it down to the release agent.
100+ miles later the car is unstable and today I drove it in the wet for the first time and it's actually quite scary. The traction light is constantly flashing, the car slides at normal speeds and if you gently accelerate in 3rd in a straight line then the traction kicks in when it's wet.
By far the worse tyres I've ever had.
- Toyota Harrier
- 235/55 R18
- 4,000 miles
- A Combination of Roads
Which tyres do you drive?
Researching the Accelera Iota? Rate the tyres you actually drive - and help the next buyer choose.
- Land Rover Range Rover V8 Vogue
- 285/40 R22
- 6,099 miles
- A Combination of Roads
- Average
At 50% of the price of premium brands the choice is a no brainer.
- Nissan Terrano II
- 235/65 R17
- Mostly Town
- Average
- Audi Q5
- 255/45 R20
- 1,000 miles
- Mostly Town
- Average
The Iota have 2 different types of tread the Iota-1 and the Iota- st68. http://www.acceleratireusa.com/ made by EPtyres in Indonesia (not china)
I bought a Q5 sline+ with the chunker Iota-1 on it and was surprised at how good & quiet they were for a non premium tyre. No issues with steering, ride and grip. Also they looked good on the car. Only slight negative was fuel economy witch you'd expect with the chunky tread. Unfortunately this vehicle was written off after a stolen car rammed into the side of it at 65mph. I went and brought another Q5 sline+ as I consider this car saved mine & my family's life.
This one had Michelin lattitudes on it 4-5mm tread. I immediately felt the difference the car felt more prone to movement and absolutely hated white lines causing the car to skate. Ride was pretty good and I know the grip was there but I just wasn't as confident driving on these tyres. I didn't like them. I have recently changed the tyres to Iota- st68. Thought id give them ago as I couldn't easily find the Iota-1. They also have a more normal summer tread for fuel eco. And are amazing cheap compared to the £250 premium per corner.
The Iota- st68 have massively improved the driving on normal roads, no skating on white lines or veering, grip seems good. No real under/over steer. However this is at ride cost. I found this really not much of an issue on normal roads & quite like the feel of the road, but on the motorway there is more shaking on bad road surfaces. The Iota- st68 are defiantly much stiffer on the side wall, maybe this may soften slightly in time to give a better motorway ride. Indecently the rubber on the tyres feels fairly soft & they had a 68db sticker on them and they are quiet to go with that, another reason for buying. Both Iota treads have all season written on them however, looking at the tread pattern I doubt the st68 actually are. The Iota-1 may offer more winter traction. I drove these on wet grass a few times no issues. The ST-68 Braking doesn't seem as good as the Michelins but maybe that's expected also im possibly driving faster with more confidence now. There's also the new tyre breaking in factor where you need to get rid of the mould lubricant. Both my sline Q5 had standard suspension (Code 1BA) rather than sports (1BE) I would suggest the Iota- st68 are too stiff for sports suspension considering I have standard and if you do a lot of motorway driving I would necessarily recommend them at the moment however fuel eco is very good.
All in all for the price the Iota is very good in either pattern depending on requirements. If you want premium then I wouldn't recommend the old Michelins, but they have just brought out the Lats 3 which don't have a smooth centre tread so may overcome the issues of its predecessor. I hear Bridgestone's are too hard, but good year eff-grip are somewhere in the middle so these maybe the best all-round suited Q5 tyre and the're OEM as well. Hope this has been some help but realise it may be no help at all!!
- Audi
- 295/40 R20 W
- 1,000 miles
- Mostly Motorways
- Spirited
- BMW X5 3.0 diesel
- 225/45 R17
- 15,000 miles
- Mostly Town
- Average
IF like me, you have a LARGE HEAVY SUV (BMW X5) and you don't race it on the streets because you are not 19 any more... then these tyres are the BEST you can buy pound for pound! They where fairly well, they dont last so long on my X5 because of the rear camber on the tyres is not adjustable and there for the inner tyre shoulders wear out every two years.
They do the job, they are ROAD tyres, NOT off road. Even still I drove into a car part at the goodwood festival of speed that was soo muddy that they would ONLY let 4X4s park in as other cars got stuck and I was pretty worried with my x5 and its road tyres competing with some Landes and serious 4x4s. I have to say, it wasnt as composed as the Discovery infront of me but... it got the job done. Was pretty proud when I jumped out and they guy in the disco said "I didnt think those things did well off road?" I said well... I was pretty nervous but... I am hear! :D
- Porsche cayenne s
- 285/35 R22
- 1,000 miles
- A Combination of Roads
- Average
Normal i drive Michelin , Whish is absolute Best tyre in World .
But these tyres comes Very close .
No noice and good comfort
Drive porshe Cayenne hybrid 2016. Very Quit car with air suspension. Original 20" Michelin .
I Was very afraid to try these tyres . But they are Almost as good as Michelin When drive normal in noice and comfort
I try budget tyres before and normal they are TERRIBLE . But these tyres are very good :-)
VERY satisfied
- Audi Q7
- 285/35 R22 W
- 450 miles
- A Combination of Roads
- Spirited
I have had many vehicles over the years and many tyres such as - Goodyear Eagle Ventura & Eagle F1 & GT5, Pirelli P6000 & PZero's, Vredestein Sessanta & Cento, Falken FK451, 452 & Asensis, Khumo Ecsta Le Sport KU39's etc etc so I know my tyres!!
These Accelera Iota ST68's (a full set of four) replaced the Falken Asesnis on my Audi Q7. The difference is like night to day! Simply brilliant and they have transformed the car at a saving of £66 per corner compared to the Falkens. Job done!
Ride was choppy and noisy with the Falkens....now gone. My tyres are on 22" so I will always expect noise as they are 35 profile but these Accelera will blow away any other tyre. I have today just hit massive standing water doing 65mph and not a flicker.....straight through. Can't comment on tyre wear yet but that doesn't bother me as I will replace like for like anyway and the Falkens only gave me 9,000 miles on the front and were down to 2.5mm!
The car is almost 2.5 Tonnes and 3.0TDI Quattro so has a whack of torque and demands a lot from tyres……especially when you stuff it into sport mode and paddle shift……sweet!!!
No snow yet so can't comment. Dry grip excellent, so is wet grip, noise is almost non existent, ride handling excellent and fuel economy.........it's a Q7 so is thirsty regardless of tyres!
So I give these 100%. Brilliant!
- Audi Q7
- 295/35 R21
- 15,000 miles
- A Combination of Roads
- Average
- Audi Q5
- 255/45 R22 R
- 300 miles
- A Combination of Roads
- Spirited
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